Discover the differences between KOL and KOC on RedNote (Xiaohongshu / RED) in China. Learn which strategy fits your brand!

Discover the key differences between KOL, KOC, and KOS. Learn how to use each influencer type effectively to boost your brand's success!

By 2025, over 80% of brands will integrate KOCs into their marketing, transforming how consumers engage with influencers. Explore here!